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Wednesday, October 14, 2026
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The Video Platform Provides Users Power to Reduce AI-Generated Media in Personal Streams

Users will soon have a new feature that permits them to cut down on the quantity of artificial intelligence-produced videos appearing in their timelines. This initiative comes as the service revealed that it currently hosts in excess of 1 bn AI videos.

Pilot Phase and Launch

The new functionality is being tested over the coming weeks before a full-scale rollout. This development aligns with a increase in AI-generated material, driven by new content generation software.

The Broader AI Trend

Studies have shown that almost one in 10 of the quickest rising channels on a competing service primarily display content made by AI. A large amount of this material is deemed low-quality AI content, a phrase for substandard, mass-produced content that is typically illogical or surreal.

Based on user feedback that numerous viewers enjoy content produced via AI tools, from digital art to science explainers, and we aim to provide users the ability to adjust the amount of that, according to their own choices,” commented a spokesperson.

Scale of AI Content

The platform shared that there are now 1.3bn videos on its network labeled as artificially created. Overall, over 100 million pieces of content are submitted to the platform each day, making AI-generated material a minor percentage of its total content library.

How to Adjust Settings

Members will be in a position to decrease or raise the level of artificial media they watch by accessing the topic control option in the platform and choosing the AI content topic. Other topics that are already be controlled under the filter encompass current affairs, style, cosmetics, and choreography.

Content Labeling and Policies

TikTok’s guidelines oblige users to identify convincing AI-made content, and it forbids dangerous fake videos of well-known individuals or crisis events. Any realistic AI video that is without a tag can be removed under its terms of service.

Additionally, the app will henceforth apply an artificially created tag to content made using its proprietary AI systems, or identified by an industry-wide initiative for spotting AI-generated material. This measure is aimed to stop users from seeking to bypass the disclosure requirement.

AI Literacy Programs

The company is additionally introducing a two million dollar awareness program for professionals and institutions to create informative material about responsible artificial intelligence. This project will support educational bodies specializing in teaching computer science.

Platform Protection

The video-sharing app has supported its content review process, following controversy over intentions to make redundant hundreds of review team members in the United Kingdom. TikTok is expected to cut 439 jobs in its trust and safety department in the UK capital, with trade unions and digital protection specialists voicing alarm that people are being substituted by machine-led review.

A company official stated that staff-based oversight would remain essential, but artificial intelligence can shield workers by removing the most harmful content ahead of it has to be seen by staff. The company stated a notable drop in disturbing and violent content handled by human moderators over the past year due to reliance on its automated systems.

“We think that it’s essential to combine staff and AI to maintain a secure environment,” she said. “We’ll have staff as integral to the approach, but we also think it’s very important to reduce exposure to unsafe media as quickly as possible, which is why a lot of the machine support is making a difference process content quickly.”
The writer

Shelby Carney

A seasoned software engineer and tech writer with over a decade of experience in cloud computing and open-source projects.

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